EP. 32: Golden Rice Co.'s Sophia Parsa, how do you run one of L.A.'s hottest food pop-ups?
Sophia Parsa wears many hats: Head of Community at FabFitFun, co-founder of the Mountain Gate series, angel investor, and a Forbes 30 under 30 co-chair. During the pandemic, she’s recently co-founded two exciting ventures, Boxxie Party and Golden Rice Co. Boxxie Party delivers themed table scapes, while Golden Rice Co. is a Persian food pop-up that was just listed on The Infatuation’s “Best Pop-Ups in L.A. right now” and received a glowing review by L.A. Times restaurant critic Bill Addison on his Instagram.
In this episode of How Do You Do? Podcast, Ben asks Sophia to share her experience venturing into the food world by launching a pop-up during the pandemic (10:32), how she manages her time between her many roles (20:46), her approach to angel investing (28:00), and more.
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Sophia: @sophiaparsa
How Do You Do? Podcast: @hdydpod
Ben: @benhannani
Website: www.hdydpod.com
Our guests' jams can be found on the "HDYD Jams" playlist on Spotify!