EP. 46: Icepop's Jordan Banafsheha, how do you do digital marketing?

Jordan Banafsheha is the founder of icepop, a digital marketing firm helping great products and companies grow. He previously worked in Product at Tinder and was a part of the founding team at Verishop. He studied Computer Science and Business Administration at USC. In this episode of How Do You Do?

Jordan Banafsheha is the founder of icepop, a digital marketing firm helping great products and companies grow. He previously worked in Product at Tinder and was a part of the founding team at Verishop. He studied Computer Science and Business Administration at USC.

In this episode of How Do You Do? Podcast, Ben asks Jordan about the role that data plays in his approach to digital marketing (7:00); how he differentiates his approach depending on his client's industry and whether their brand is new, traditional, or trendy (14:10); big changes taking place in the digital advertising industry and what they mean for consumers, (26:01); and more.

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Jordan Banafsheha: @jordanbana

How Do You Do? Podcast: @hdydpod

Ben Hannani: @benhannani

Website: www.hdydpod.com

Our guests' jams can be found on the "HDYD Jams" playlist on Spotify!